Meet the Team
Our Bakers
The most important ingredient
An incredible team of super-nimble bakers, they're pretty mean with a whisk and a spoon!
Cake Eating Officer
Chris O
Cake aficionado Chris has been in the cake business for longer than he can remember. He’ll tell you that he runs the business, but really it’s just an excuse to grab the first slice at tasting sessions.
The Cake Inventor
Cake creativity & passion incarnate
Mike, our truly amazing walking encyclopedia of all things baking!
The Packing Ninjas
Sponsored by Sellotape
Masters of box origami, 3D Tetris and pallet Jenga. These guys are packing and posting cake quicker than you can say flapjack!
The Customer Happiness Team
Lily, Emma, Tom, and Poppy!
There isn't much this team can't deal with. Cool as cucumbers in a crisis and always happy to help.
Sales Champion
Nigel
Nigel is our intrepid roadrunner 'meep meep'! He can often be found meandering the roads of Great Britain with a boot full of delicious cakes!
Cake Champion
Alice
The smiling face of Cakesmiths and chief collector of customer feedback.
Creative Queen
Emilia
Our food photographer extraordinaire, the face behind our beautiful instagram, website & all things creative.
Partnerships
Madeline
Mads spends her days talking about cake, thinking about cake and eating cake with coffee shop owners. How do we get a job like that?