A Baker’s Blog
We are showing off our wares at Lunch! Show at The Business Design Centre in Islington, London on 23rd & 24th September.
Ahead of the new labeling legislation coming into force in December, we have brought all our labels, product cards and allergen information up to date with the latest standards.
We are very proud to announce that two New Products launched in 2014 and one in 2015 have won Awards: the Lemon Polenta and Salted Caramel Bubbles caught the eye of the judges in the prestigious Great Taste Award. Our Chai Spiced Apple TrayCAKE scooped Silver at the 2015 Taste of the West Awards. They can now sit proudly alongside our previous Award Winning products. We now boast 8 Award Winners in the range.
We’re heading to the big city! Taking place from 3rd– 6th April, the London Coffee Festival celebrates the brilliant and bustling coffee scene in our fair capital. With over 20,000 visitors expected, this’ll be a great chance for all us coffee and cake lovers to chat all things café.
The flapjack is one of the country's favourite desserts. Traditionally made from oats, butter, brown sugar and golden syrup, it's a favourite with kids and adults alike and is sure to sell out in an instant. Here, we take a little look back at the humble dessert and its place in food history.
We want our cakes to look their best on your shelves and stands and that means taking good care of them once they arrive. Here, we'll give you a step-by-step guide of how to care for your cakes to give them the optimum selling spark!
It's no secret that customers love a good cake on the weekend. Whilst many of them will be rushing in and out of your doors for a quick coffee or two before work during the week, Saturday and Sunday is really the time to sit back, relax and grab some well-earned time with friends and family at your establishment. That's why it's the best time to stock up on our cakes, as the weekend brings treats-a-plenty for hungry punters! Here, we pick our favourite weekend treats that we think both you and your loyal customers will love every Saturday and Sunday afternoon.
We want our cakes to look their best and that means the perfect lighting, the perfect lens and of course, plenty of delicious slices! We enlisted the help of photographer Tristan McDonald to take some new snaps of our treats that will soon be featured on the site. Here, we take a look behind-the-scenes, so you can see where the magic happens!
So, you've ordered your starter pack and you're raring to go. Receiving our three trays of yumminess, you start placing them on your counter for your customers to enjoy. When all is done, you open your doors and watch as the cakes are snapped up in a heart beat but WAIT! We didn't get to see your wonderful display! And we want that to change.
It's coming to the end of the longest month of the year but at least the mornings and evenings are getting lighter, making for some gorgeous sunrises and sunsets. With this hint of Spring in our grasp, we thought we'd focus on one of our feel good foods here at Cakesmiths - just because it's February doesn't mean you and your customers should banish your healthy eating New Years resolution!
We want to ensure that our products are consistently meeting your needs and your customer’s dietary requirements. That’s why all of our products are vegetarian friendly (only exception is the Rocky Reward) with some also made without gluten and dairy. How about your vegan customers? Worry not, as we’ve got that covered two. Behold, our two delicious varieties of flapjack that are as vegan friendly as it gets.
One of the world's most chocolatey treats, the humble brownie is a firm favourite when it comes to a mid-morning indulgence. So, where did it come from? Well, you might not be surprised to know that it all started back in 1893 in America.
Meet our team who so lovingly create all of our delicious cakes and flapjacks...